The Small Firm Roadmap: a Survival Guide to the Future of Your Law Practice by Aaron Street

Author:Aaron Street
Language: eng
Format: epub
Publisher: BookBaby
Published: 2019-08-05T22:14:37+00:00

Seize Your Opportunity to Stand Out

All law firms are in the customer service business. Asking how you can serve your clients in a helpful, sustainable, powerful, and additive way should always be at the forefront of your mind.

One of the best ways to do that is to provide a deliberately designed client experience. If you can do that consistently, then your clients will gladly help spread your message for you. As you consider the tactics we discussed in this chapter, ask yourself what you can do to go the extra mile. How do you wow your clients right out of the gate? What can you do that’s unexpected and that sets your firm apart from all the other firms out there?

We’ll leave the specifics up to you. Just make sure that whatever tactics you choose align with both your values and your brand, and that they aren’t gimmicky. Even something as simple as a friendly phone call the day after your client signs their retainer can go a long way in creating a lasting impression.

More Resources

We’ve put together a set of free tools, templates, and worksheets designed to help you craft client-centered services. You can download them at lawyerist.com/roadmap/resources.

Download

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